The present tender are benefits of "media work" "Experience the taste of the region: Schwäbisch-Hall quality pork PGI" in the context of the information campaign for the year 2015/16. Content of the campaign are to be announced measures business customer and consumer area around the relationship between pork consumption, health, animal welfare and the impact on environmental and social aspects in the target regions. About the campaign the knowledge and information about the protected geographical indication Swabian-Hall quality pork increased to. The campaign will be carried out throughout Germany. For business customers Program measures are implemented in addition to Italy and Austria. The marketing of the Swabian-Hällischen quality pork is done mainly at specialist butchers, Delikatessgeschäften and in haute cuisine. The performance will be announced in 2 lots. The subject of this Lot 1 is the content media work.